Maria Ida Palmieri: Bringing Social Business Models inside of Companies

Jan 11, 2024 Posted by: Sujit Kunte Germany,  Maria Ida Palmieri,  SDG 1,  SDG 10,  SDG 11,  SDG 16,  SDG 17,  SDG 4,  SDG 5,  SDG 8

Maria: It’s great to be here, Spiffy! Through my work at The Grameen Creative Lab (TGCL), we were mainly addressing one challenge—how can we make business as usual become even more usual by putting people and the planet at the center? At TGCL, we were using creativity and innovation, in particular, to train social entrepreneurs and company leaders of today and tomorrow to adopt social business principles and mindsets in the way they were designing and carrying out their business, following the vision of our founder and Nobel laureate—Professor Muhammad Yunus. Key aspects of our programs were to first analyze problems systemically.

Martin Samaan: Bringing the UN SDGs to People on a Different Level

Oct 12, 2022 Posted by: George Romar All SDGs,  Bonn,  Germany,  Martin Samaan

Martin: Happy to be with you, Spiffy! In my work, I lead a team of seven communications specialists to promote the Sustainable Development Goals (SDGs). Our challenges include how to communicate the SDGs to people in an exciting way and get them to understand that each of us has a role to play in helping the SDGs succeed. People taking action is our main focus, and we do that by developing key messages that will help drive our campaigns. We identify ways to do this via special events, social media, and engagement of partners all around the world. Our work is multilingual, and we brief partners on how to use all our assets for their own means, allowing them to customize them to fit their audience. If the message resonates and inspires people, there is no limit to what we can achieve together.

Jens Lapinski: Paying It Forward by Coaching and Investing In New Founders

Nov 30, 2021 Posted by: Jill Jha EEB,  Germany,  Jens Lapinski

Jens: Founders of startups are facing many challenges. In the early days, they need to find something called product-market fit. Meaning they need to learn who their customer is, what the job to be done is, and what their value proposition is. They then need to build and give customers a product that does the job and delivers the value proposition. This is difficult to do. We coach founders to product-market fit and help them raise more money afterward from very good investors.